Even in the AI era, business owners are investing in human connection. 
Miami, FL — November 12, 2026 — (KOREWIRE) — Million Dollar Sellers (MDS), a vetted community of ecommerce founders, now counts nearly 800 members whose businesses generate more than $15 billion in combined annual revenue. MDS co-founder and COO Eugene Khayman tells the story behind the network in episode three of The Pursuit, a Forbes video feature titled "How A Facebook Group Turned Into A $15 Billion E-Commerce Network."
MDS began in 2016 as a private Facebook group of 50 to 60 sellers who each sold at least $1 million online in the previous 12 months. MDS aims to reach 1,000 verified members by the end of 2027.
"Our members can get general business advice anywhere, including from AI. They join MDS to sit across the table from founders who've already solved the problem they're facing and who will share the real numbers," said Eugene Khayman, co-founder and COO of MDS. “It’s important for our community to scale slowly. We grow about 20% every year, but more than 90% of our members stay year to year. That stable growth is what helps us maintain our culture.”
The MDS network stays active through custom apps, private channels and weekly live calls, plus more than 200 in-person events across 50 cities. A team of 30 employees runs the organization with help from nearly 100 member volunteers.
"When I joined MDS, we were just a baby company. And now we've grown 12X in the seven years we've been in the group," said Prudence Millsap, co-founder and owner of Beauty by Earth. "If I don't come back from each event with something that can probably add $50,000 to $500,000 to $5 million to my business in a year, I would be shocked.”
MDS members run seven- to nine-figure brands that sell across direct-to-consumer, Amazon, TikTok Shop, retail and other ecommerce channels. Member brands include MaryRuth Organics, Native Pet, Beauty by Earth, Mighty Paw and Ruff Liners.
“Since joining MDS, my business has grown from 1.25M in yearly revenue to over 30M in revenue in less than 3 years,” said Brandon Himmel, founder of Ruff Liners. “A big reason for this growth is because of what I have learned from MDS and the referrals they have given me. Basically, my whole team, systems, vendors, and the software I use all came from MDS recommendations.”
The milestone follows the recent launch of the Consumer 300, a free MDS program that ranks growing consumer brands by revenue growth and impact. MDS will host its inaugural Consumer 300 Awards Gala on April 6 in Los Angeles alongside its Inspire event.
As member brands head into the holiday shopping season, MDS can connect reporters with founders for perspective on ecommerce, Amazon marketplace trends and holiday selling.
About Million Dollar Sellers
Million Dollar Sellers (MDS) is a vetted community of nearly 800 ecommerce founders whose businesses generate more than $15 billion in combined annual revenue. Founded in 2016 and led by CEO Ian Sells and COO Eugene Khayman, MDS connects founders through more than 200 in-person events across 50 cities and member-led programs, including the Consumer 300. Learn more at Million Dollar Sellers.
Media contact
Megan Lantow, Avaans Media
megan@avaansmedia.com
